I build marketing and lead websites on WordPress, Shopify, Carrot, GoHighLevel, or custom Next.js/React, then wire forms into a CRM and optional Retell or Zapier follow-up so traffic becomes booked calls.
A site that only emails the form to a shared inbox is a lead leak. I treat websites as the front of an acquisition system: page, capture, CRM record, and (when it pays) a phone follow-up.
WordPress and Shopify when content or commerce teams need familiar editors. Carrot and GoHighLevel when realtors or home-service marketers live in those tools. Custom Next.js/React when the brand or product needs a real app surface, not a theme.
Zapier or native webhooks create the CRM lead. Retell can call while intent is hot. Same pattern for seller leads, booking pages, and service-area landing pages.
Who it is for
- Realtors and home-service companies that need lead sites this month
- Shops that outgrew a template and need Shopify or a custom storefront
- Product brands that want a Next.js marketing site tied to a real CRM
What you get
Live site on the right platform
WordPress, Shopify, Carrot, GHL, or custom Next.js - chosen for who edits content and what you sell.
Form → CRM wiring
Zapier, webhooks, or native GHL so every submit creates a clean lead, not a lost email.
Optional speed-to-lead
Retell or SMS/email sequences when calling first wins the job.
How I work
Platform pick
Who edits the site after launch? That decides WordPress, Shopify, Carrot, GHL, or custom.
Build & wire
Pages, forms, tracking, and CRM fields mapped before ads spend.
Launch
DNS, analytics, a test lead, and a short handover for content edits.
What this looked like for real estate teams
Lead sites on GHL, WordPress, Carrot, or custom stacks. Form fills become structured leads in GHL or eSimply via Zapier. Retell handles speed-to-lead so the agent is not racing voicemail.
Proof
- Realtor and investor lead sites on GHL, WordPress, and Carrot
- Zapier form-to-CRM into GHL and eSimply
- Custom Next.js product and marketing surfaces for SaaS clients
Case studies
- When to use WordPress, Shopify, GHL, or Next.js
- Real estate lead sites + Retell
- Make/Zapier + Retell automation
Stack and docs
Related
Common questions
WordPress or custom Next.js?
WordPress when non-engineers must publish often. Next.js when you need app-like UX, performance, or a site that shares code with a product. I ship both.
Do you build Shopify stores?
Yes - theme work, custom sections, and checkout-adjacent flows. Complex apps go custom when Shopify themes hit a wall.
Can you work in GoHighLevel or Carrot?
Yes. Many realtor and local-service funnels live there. I build the pages and wire leads into the CRM the team already opens every morning.
Will forms land in my CRM?
That is part of the job. Zapier, native GHL, or webhooks - tested with a real lead before ads go live.